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Comfort Choice

Comfort Choice® outwire bra

Was: $39.99 - $44.99
Now: $29.99 - $34.99
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Item #: 0727-83644-1227


Outwire bra flips the design of a traditional bra inside out! Now all of the functional parts of a bra—such as the wire channel and supportive sling—are located on the outside for maximum comfort against your body. Our plus size bras are innovative, comfy & affordable.

  • molded, no-cup seams
  • adjustable cushioned shoulder straps take weight off shoulders
  • clean-finish bottom band
  • washable cotton/spandex, imported

Women’s plus size bras & plus size lingerie in sizes 38-54 B,C; 38-54 D,DD,DDD,G

  For a perfect fit, Watch the bra video!

How to Fit a Bra

Follow these three easy steps to find your most comfortable bra fit ever! (For best results, measure yourself in a non-padded bra.)

bra fit

Step 1:

Using a soft tape-measure, measure around your chest, just under the arms above the bust. If your measurement is an odd number, go up or down to the nearest even size - depending on whether you want a tighter or looser fit. This is also your Band Size.

Step 2:

Measure around the fullest Part of your Bust.

Step 3:

Find your cup size by taking the difference between your chest and bust measurements.

bra size

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REVIEW SNAPSHOT®

by PowerReviews
Jessica LondonComfort Choice® outwire bra
 
3.9

(based on 563 reviews)

78%

of respondents would recommend this to a friend.

Pros

  • Comfortable (430)
  • Soft (422)
  • Good support (420)
  • Good coverage (382)
  • Figure-flattering (305)

Cons

  • Uncomfortable (67)
  • Poor support / stability (36)
  • Rides up (25)
  • Poor value (20)
  • Weak seams (12)

Best Uses

  • Everyday (450)
  • T-shirts (251)
  • Office (185)
  • Formal occasions (72)
    • Cup Fit:
    • Feels too small

       

      Feels true to size

       

      89% 

      (465 reviews)

      Feels too big

       
    • Band Size:
    • Feels too small

       

      Feels true to size

       

      84% 

      (437 reviews)

      Feels too big

       
    • Reviewer Profile:
    • Comfort-oriented (464), Practical (368), Conservative (174), Stylish (114), Sexy (43)
    • Was this a gift?:
    • No (544), Yes (7)

Reviewed by 563 customers

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Displaying reviews 1-10

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4.0

good choice for everday wear

By Betty

from hammond, in

About Me Comfort-oriented, Practical

Verified Buyer

Pros

  • Comfortable
  • Figure-Flattering
  • Good Coverage
  • Good Support
  • Soft
  • Washes Well

Cons

    Best Uses

    • Everyday
    • Office
    • T-Shirts

    Comments about Jessica London Comfort Choice® outwire bra:

    I wear this bra for everyday--work, gardening, shopping. Is comfortable and good support

    • Cup Fit:
    • Feels true to size
    • Band Size:
    • Feels true to size
    • Was this a gift?:
    • No
     
    5.0

    Is this black magic?

    By Jess K.

    from Huntington, WV

    About Me Comfort-oriented, Practical

    Pros

    • Comfortable
    • Good Coverage
    • Good Support
    • Soft

    Cons

    • Rides Up

    Best Uses

    • Everyday
    • Office
    • T-Shirts

    Comments about Jessica London Comfort Choice® outwire bra:

    I bought this on sale, completely guessed at the sizing and it fit perfectly. This is sorcery. It DOES ride up sometimes because of the type of material it is, but it's no biggie. Definitely the best bra I've ever worn.

    • Cup Fit:
    • Feels true to size
    • Band Size:
    • Feels true to size
     
    2.0

    Great bra except for 1 thing

    By LeggomyMeggo

    from OKC, OK

    About Me Comfort-oriented, Practical

    Pros

    • Comfortable
    • Good Coverage
    • Good Support
    • Soft
    • Washes Well

    Cons

    • Poor Value
    • Underwire Comes Out

    Best Uses

    • Everyday
    • T-Shirts

    Comments about Jessica London Comfort Choice® outwire bra:

    I love this bra, so much so that I have had over 10 of them over the years. Really comfortable, great support, and wear well. My complaint is that after only a few wears the underwires start coming out! I have tried many things but this always seems to happen and I just keep having to fix them.

    • Cup Fit:
    • Feels true to size
    • Band Size:
    • Feels true to size
    • Was this a gift?:
    • No
     
    2.0

    outwire bra

    By grammyroo

    from Sanitaria Springs,ny 13833

    About Me Comfort-oriented

    Verified Buyer

    Pros

    • Pretty
    • Soft

    Cons

    • Uncomfortable

    Best Uses

    • Everyday
    • Formal Occasions
    • Office
    • T-Shirts

    Comments about Jessica London Comfort Choice® outwire bra:

    sorry, but it's just not what i thought. perhaps i should just try a bigger (cup&band) size?

    • Cup Fit:
    • Feels too small
    • Band Size:
    • Feels too small
    • Was this a gift?:
    • No
     
    5.0

    Comfortable

    By Dreya43

    from Albuquerque, NM

    About Me Sexy, Stylish

    Verified Buyer

    Pros

    • Comfortable
    • Figure-Flattering
    • Good Coverage
    • Good Support
    • Soft

    Cons

      Best Uses

      • Everyday
      • Formal Occasions
      • Office
      • T-Shirts

      Comments about Jessica London Comfort Choice® outwire bra:

      This is the most comfortable bra I have ever worn out of all the bra's I have tried on in my life time. The wire does not dig in since it is actually on the outside of the bra, and it still gives really good support. The only thing I do not like about the bra is, the straps when adjusting to a tighter fit on shoulders and to lift, the strap gets tucked under on the shoulder and it is a little hard to reach to flatten back out, but other than that, I like it. No lines across the front either. I really like that.

      • Cup Fit:
      • Feels true to size
      • Band Size:
      • Feels true to size
      • Was this a gift?:
      • No
       
      5.0

      Good comfortable,supportive bra for work

      By Linda

      from San Rafael

      Verified Buyer

      Pros

        Cons

          Best Uses

            Comments about Jessica London Comfort Choice® outwire bra:

            This is the first bra that I haven't wanted to take off, when I get home, after a busy day. It is very comfortable and gives a lot of support. I love the large straps.

            • Cup Fit:
            • Feels true to size
            • Band Size:
            • Feels true to size
            • Was this a gift?:
            • No
             
            4.0

            Comfort + Support in a bra - exists

            By Looking for comfortable support

            from Philadelphia

            About Me Comfort-oriented, Conservative, Practical

            Verified Buyer

            Pros

            • Comfortable
            • Figure-Flattering
            • Good Coverage
            • Good Support
            • Soft
            • Washes Well

            Cons

            • Takes Time To Put On

            Best Uses

            • Office

            Comments about Jessica London Comfort Choice® outwire bra:

            I'm tired of looking for bras that fit, have support and are comfortable. I never liked under wire bras, I never under stood the reason for the wire except for tourture. But this bra, maybe because of the inside- out thing and the material, I like it. Now just let me wear it for a few more months to see if it holds up for good quality control. And if it wears great, in a few months I'll buy more.

            • Cup Fit:
            • Feels true to size
            • Band Size:
            • Feels true to size
            • Was this a gift?:
            • No
             
            5.0

            Very Comfortable

            By hallie

            from ohio

            About Me Comfort-oriented

            Verified Buyer

            Pros

            • Comfortable
            • Good Support
            • Soft

            Cons

              Best Uses

              • Everyday
              • Office
              • T-Shirts

              Comments about Jessica London Comfort Choice® outwire bra:

              Like it.

              • Cup Fit:
              • Feels true to size
              • Band Size:
              • Feels true to size
              • Was this a gift?:
              • No
               
              5.0

              love this bra! more colors please.

              By Niki

              from Philadelphia

              Pros

              • Comfortable
              • Figure-Flattering
              • Good Coverage
              • Good Support
              • Pretty
              • Soft
              • Washes Well

              Cons

                Best Uses

                • Everyday
                • Office
                • T-Shirts

                Comments about Jessica London Comfort Choice® outwire bra:

                Loved the pale green and peach colors, wish I had a second one in each color. Would love more pastels and a beige/nude color

                • Cup Fit:
                • Feels true to size
                • Band Size:
                • Feels true to size
                • Was this a gift?:
                • No
                 
                5.0

                favorite for support and comfort

                By Plie

                from North Carolina

                Pros

                • Comfortable
                • Figure-Flattering
                • Good Coverage
                • Good Support

                Cons

                  Best Uses

                  • Everyday
                  • T-Shirts

                  Comments about Jessica London Comfort Choice® outwire bra:

                  I'd buy more of these if offered in NUDE to wear under white shirts.

                  • Cup Fit:
                  • Feels true to size
                  • Band Size:
                  • Feels true to size
                  • Was this a gift?:
                  • No

                  Displaying reviews 1-10

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                  Our goal is your complete satisfaction! If we have not delighted you, all unworn, unwashed or defective merchandise may be returned within 90 days. We are happy to send you a new size, color or style or issue a refund for the purchase price (excluding shipping and handling charges). For returns made after 90 days we will issue a gift card equal to the purchase price (less shipping and handling charges) that can be used toward a future purchase.

                  Click here to visit our Return Center

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